About the project

Septic-Con is the Western United States’ largest trade show and conference for the on-site septic industry. Held over two days every year in Tacoma, the organizing team hired us to attract new attendees and vendors to their event and help solidify their role as experts. It was important to tie the event’s identity to its organizers, which we did by incorporating the WOSSA ‘drop’ into the “O” of Septic-Con, and to reflect the event’s Tacoma location, which we did by incorporating the magnificent Mt. Ranier and the Tacoma skyline. We were thrilled with the results; the event saw a significant increase in attendance over the previous year with the help of our efforts.